Contemporary Web Design & Website Optimisation

A website is now considered an essential tool for any business… Customers today use the Internet to find everything from their local plumber to a place to eat out.

How often have you made use of the Internet before buying something?

Many people use the Internet for pre-purchase research so that they can decide if a supplier, or brand is worth their custom. A website allows you the opportunity to tell potential customers what products or services you offer and why they should use you.

Newer technologies and faster connection speeds mean that increasing numbers are connecting to the Internet each day, but the way in which customers are using the Internet is changing, providing new opportunities for your business.

Modern websites need to be dynamic, collaborative and social. Increasingly customers expect to ‘engage’ with a company or brand online and in a variety of ways.

Do you NEED a website for YOUR business?

We are a contemporary web design company who can help your company quickly establish an effective presence on the World Wide Web. Our small team of designers will improve the visibility and credibility of your business with a website which appeals to both visitors and search engines alike.

Get yours TODAY…

Whatever your web design requirements, contact us for a FREE, no-obligation consultation.  We can structure an individual project to fit your requirements and budget…

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Since their formation in 1994, Britannia Woodworking established an enviable reputation for the manufacture, supply and installation of high quality carpentry and joinery products built on the traditional values of craftsmanship and professionalism. The company, maintain a realistic pricing policy, offering excellent value for money to both tradesmen and members of the public.

With their excellent production facilities and dedicated, skilled workforce, they have the capacity to undertake a wide variety of projects. Their craftsmen work in a modern, well-equipped production environment and their offices are equiped with the latest technology, enabling them to produce modern, traditional and bespoke products quickly, efficiently and to the highest standards.

Suggestions on good website design practice.

Irrespective of whether you have a static ‘brochure type’ website or an interactive e-commerce website, the overall look and feel will play an important role in usability.

Try to be different …

Did you know that around 50% of visitors to a typical website will leave within 8 seconds! It is important that visitors to your site can quickly and easily access the information they are looking for.

A successful business website should present the content in an intuitive manner, making effective use of colour, layout and site navigation.

Planning a successful website …

Before approaching a web designer (or building your own website) it is essential from the outset that you clearly identify what the purpose of your site should be.  Typical reasons how businesses benefit from websites include…

• Increased brand awareness
• Selling products online
• Save money
• Providing improved customer service and support

Do give careful consideration to what you want your website to accomplish and try to remember that whilst you may be concerned with the visual aspects of the site, your visitors probably care more about how quickly they can find what they are looking for!

Relevant content …

One of the simplest (but often overlooked) factors of a successful business website is to have content relevant to what people are actually searching for…

Establish the type of content you will need to support your objectives of the site and think carefully how this should be presented.  It might be a good idea to look for some examples on the internet that will enable you to present the content in a more appropriate way.

Visual aspects …

Create a common theme of colours, fonts, graphics and page layout. Remember that simplicity and elegance can be more effective than spectacular graphics.

Don’t be afraid to use white space or blank areas on your website – good use of white space can help define areas on your page and can be used to structure and separate content.

Credibility and branding …

The brand and image of your business should be reinforced by your website, consistent use of your company logo or marketing slogan throughout the site should be viewed as an element of your overall marketing strategy.

All companies in the UK must clearly state the company registration number, place of registration and registered address of the company.  A common place to add this information would be in the ‘about us’ section of your site – it does not have to appear on every page.

Remember, a well-designed website which offer functionality, neatness and a professional appearance will help improve the visibility, credibility and profitability of your business.